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​Message from the Chair of the Management and Marketing Department

Dear Future Leaders and Entrepreneurs,

On behalf of our Management and Marketing department, we are thrilled to welcome you to our vibrant community of passionate learners and future business entrepreneurs! Today, the Saudi business environment is undergoing a thrilling transformation, especially with Vision 2030 driving economic growth and diversification.

Fueled by innovation, creativity, and data-driven insights, this presents a unique opportunity for you to develop your analytical and critical thinking skills. This is your chance to make a great achievement, building new competitive brands, driving new perspectives, and creating added value to the country.

Over many years, our esteemed faculty, industry experts, consultants, and dedicated staff have been committed to cultivating an exceptional university learning environment. Through engaging classes, insightful case studies, and real-world projects, we empower our passionate students to gain valuable knowledge and skills. Again, welcome to your exciting world of Business! As part of our family, you'll experience an enriching adventure filled with learning, growth, and improvement.


Tahar Ayed, PhD

Chair, Department of Management and Marketing

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