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​​Department of Management and Marketing Operational Plan


Strategic Objectives
Project Title
1.1 Expand & enhance collaborations with
nationaland international organizations.
Activate collaborations to lead to successful outcomes.
1.2 Invest in state-of-the art and cutting-edge
technology across all programs.
Enhance the use of technology and innovative technology
in all academic programs.
Activate blended learning in academic programs.
1.3 Invest in the expansion of academic programs.
Offer the newly added undergraduate and graduate
programs that meet the requirements of the labor market.
2.1 Ensure meeting high quality standards
nationally and internationally
Complete the Programmatic Accreditation/
Validation requirements
Join the QS Program Ranking
2.2 Strengthen the quality of academic programs
Ensure a sustainable and successful academic programs
Ensure the delivery of an aligned curriculum with the
labor market needs
2.3 Raise the efficiency of internal operations to
ensure continuous development
Ensure an effective implementation of the IP's
2.4 Support the Learning environment to
encourage active participation
Strengthen the learning environment and academic
culture to improve faculty retention
2.5 Strengthen institutional and student excellence
Achieve student award of excellence
3.1 Enhance skills and capabilities of students
Achieve the student graduate attributes
4.1 Achieve social impact nationally and internationally
Implement an impactful community engagement plan


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